Table covered in fast food representing investigations into ingredient transparency and honesty

Authorities in India’s Maharashtra state are intensifying their scrutiny of global fast-food chains. They are expanding their investigation beyond McDonald’s to ensure that products do not mislead customers with their labeling. The decision follows reports last year. These reports indicated that some McDonald’s products in the state utilized cheese analogues made from vegetable oil rather than real cheese.

Authorities will conduct inspections at outlets of various global fast-food brands across the state. They aim to verify the authenticity of cheese in their products. The decision follows reports last year. These reports indicated that some McDonald’s products in the state utilized cheese analogues made from vegetable oil rather than real cheese.

In response to these developments, inspectors from Maharashtra’s Food and Drug Administration will now visit all McDonald’s outlets. They will also visit outlets of other major fast-food brands to ensure compliance with display and labeling regulations. Authorities emphasize that any violation found, particularly those misleading consumers about the content of food products, could result in the suspension of restaurant licenses.

This heightened scrutiny comes at a time when the fast-food industry in India is facing challenges. These challenges are due to inflationary pressures, leading to decreased consumption of higher-priced items like burgers and pizzas. In response, many firms have introduced discounted offerings to attract cost-conscious consumers.